What is it?

The Thuya Lashes & Brows Championship is a global platform that inspires new trends, promotes the professionalization of the industry, and creates opportunities for emerging talents and established experts to showcase their work to international judges and a community passionate about beauty.

Take the plunge and show that you’re an exceptional technician when it comes to eyebrows and eyelashes.

How to participate?

Para participar deberás inscribirte al concurso en el distribuidor Thuya de tu país (consulta el listado) y puedes participar en una o ambas categorías: K-Beauty color & brows lamination y K-Beauty lash lifting & color.

The contest will consist in two phases:

1st Phase

JUNE 2026 – MARCH 2027

Individual country-by-country preliminary rounds

• These will be held country by country in accordance with the rules and regulations and with the support of Thuya.
• There will be 3 winners per category. The top finishers in each category will advance to the final round.
• SPAIN EDITION: to be held during the LOOK FAIR in MADRID on NOVEMBER 13, 2026

2nd Phase

OCTOBER 2027

• The world final will be held as part of an event in Barcelona.
• The winners from each country will compete in the world final.

Until when can I register?

The registration deadline depends on the celebration date in your country.

What does my registration include?

Participation kit:

  • Brow Shampoo
  • Brow Scrub
  • Brow Paste
  • Permanent gel monodose
  • Neutralizer
  • Pre-eyebrow straightening
  • Pre-eyelashes straightening
  • 2or 3 eyebrow tints to choose from (vegan or classic)
  • 1 Eyelash tint (to choose)
  • Duo Eyelash Glue
  • Lifting Balm
  • Regenerating cream for eyelashes with argan oil
  • Special liquid dye solution
  • Lash Filler Btx + applicators
  • Water-Based Makeup Remover 100 ml
  • Eyelash cleansing mousse with honeysuckle
  • Eyelash & Eyebrow Serum Conditioner
  • Eyelash & Eyebrow Serum Multivitamins

An official championship
t-shirt

An official championship
t-shirt for the model

Apron

A Thuya headband

*The content and value of the participation kit may vary by country.

What does my registration include?

Participation kit:

  • Brow Shampoo
  • Brow Scrub
  • Brow Paste
  • Permanent gel monodose
  • Neutralizer
  • Pre-eyebrow straightening
  • Pre-eyelashes straightening
  • 2or 3 eyebrow tints to choose from (vegan or classic)
  • 1 Eyelash tint (to choose)
  • Duo Eyelash Glue
  • Lifting Balm
  • Regenerating cream for eyelashes with argan oil
  • Special liquid dye solution
  • Lash Filler Btx + applicators
  • Water-Based Makeup Remover 100 ml
  • Eyelash cleansing mousse with honeysuckle
  • Eyelash & Eyebrow Serum Conditioner
  • Eyelash & Eyebrow Serum Multivitamins

An official championship t-shirt

An official championship t-shirt for the model

Apron

A Thuya headband

*All these items will be delivered on the day of the contest.

**The content and value of the participation kit may vary by country.